We create an image of SAMK as
- a contributor towards the future
- a reliable and competent partner and university
- a strong developer in the region
- a modern pioneer boldly and open-mindedly taking on challenges
- a pleasant and attractive employer
Our core messages
- SAMK offers high-quality education that focuses on hands-on studies and building working-life connections. We give you tools for creating your own future.
- At SAMK, you will get practical experience and a degree that helps you land jobs both in Finland and globally. Let’s shape a future together!
- You will study and live in a safe and peaceful environment. We use modern facilities, learning tools and methods. You will be supported and encouraged throughout your study journey.
- We are the happiest people in the world. Do you know what that means? Come and experience it for yourself.
This is what we sound like
SAMK's tone is open, respectful and clear. Our messages create the impression that we are working together and also appreciate the work of others. We also consider our international students and partners by using English consistently in our everyday communication.
Tips and examples for brand-specific communication and tone implementation have been compiled on the SAMK staff intranet (in Finnish on into.samk.fi, login).
